What Objectives are available in Zitcha?

Zitcha offers a full-funnel unified approach to Marketer's Retail Media needs.

Zitcha offers a number of different ad types across the marketing funnel to help optimise your ads in order to best achieve your business goals:

Also known as "top of the funnel", here potential customers become aware of your brand and engage with it for the first time. They might not know a lot about your product or service yet!	At this stage, consumers delve deeper into researching and comparing different offerings to address their needs or solve their problems. They weigh various factors such as features, benefits, pricing, and reviews to make informed decisions.	This is the critical stage of the purchasing journey when potential customers transition from considering their options to making a purchase decision.

Ad Types per Objective

To learn more about Zitcha's Ad types across the marketing funnel, check out this article.