Decode the✨ Future of Retail Media✨ with Zitcha's Expert-Led Course

Are you ready to unlock the power of Retail Media and stay ahead in the rapidly evolving digital marketing landscape?
Join Zitcha's comprehensive 4-week course, "Decoding Retail Media: Strategies, Data, and Emerging Trends," and gain the knowledge and skills you need to succeed.
What you’ll learn
Over the course of four weeks, our industry-leading experts will guide you through the essential aspects of Retail Media, providing you with a deep understanding of:
Introduction to Retail Media: History, Definitions, and Ecosystems
Explore the origins and evolution of Retail Media in this foundational session.

Retail Media Formats, Opportunities, and the Omnichannel Future
Discover the various formats and opportunities in Retail Media and its role in the omnichannel world.

Data, Targeting, Privacy, and Security Considerations
Learn how to navigate data management, targeting, privacy, and security in Retail Media.

Collaborative Strategies: Joint Business Planning and Organisational Structures
Understand the importance of collaboration and organizational structures in Retail Media success.


Course format
Your Course Leaders
Each session will be led by renowned Retail Media thought leaders and industry experts, bringing you unparalleled insights and real-world applications.

With over 25 years of experience as a CMO for major European brands and a global background spanning Australia, France, Ireland, Singapore, and China, Colin Lewis is a leading expert in eCommerce, Marketplaces, and Retail Media. He advises both brands and retailers on their retail media strategy and has authored six Best Practice reports on the subject. As a columnist for Marketing Week Magazine and WARC, Colin shares his insights with a focus on Retail Media.

With a background in customer success and product management, Amy Holland brings a unique perspective to her role as Product Lead for Zitcha's Core product. Her experience at companies like Darktrace and Lexer has equipped her with a deep understanding of the mechanics behind successful retail media campaigns. Amy's expertise is leveraging customer insights and data-driven strategies to optimise campaign performance and drive measurable results for Zitcha's clients.

With a wealth of experience gained from working with renowned brands such as Samsung, LG, Kia, L'Oreal, Woolworths Group, Coles, TPG, Qantas, DailyMail, Tourism Australia, McDonalds, Sony, Virgin Trains, Lion, Schneider Electric, and Electronic Arts, Gabriel empowers clients to transform and maximize their marketing operations through his expertise in technology, digital media, and data, honed over 9 years across the EU and APAC.

Kate Marshall is the newly appointed Customer Success Director at Zitcha. Kate has 12+ years experience in media and tech, most recently working at News Corp as Digital Director. Prior to News, Kate was at Amazon for 5 years in various retail and advertising roles, across both APAC and the US. She loves diving deep and working with customers to help them achieve their goals. An avid book reader and ocean lover, Kate's dream is to live bi-coastal (between Sydney and LA) and read on the beach 12months of the year!

Sign Up Now and Embark on Your Retail Media Mastery Journey.
Don’t miss this opportunity to learn from the best and elevate your Retail Media expertise. Register now and secure your spot in this exclusive course.